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Hofstra University

Long Island, New York, United States

Marketing Research and Analytics, Adv. Cert.

This certificate program is designed for individuals who have an interest in gaining advanced knowledge about the fast-growing field of marketing research and analytics. Executives who are interested in gaining knowledge of marketing research in general and analytics for marketing decisions in particular may also find the program of value. Students enrolled in the program will take four graduate-level courses (12 credits) in marketing research and analytics. After successfully completing these credits students will earn a Certificate in Marketing Research and Analytics.

After completing the certificate program, those students who wish to seek an MS in Marketing or Marketing Research can apply for admission to those programs. They will be able to get admission to the one of these without taking the GMAT exam, provided they have a GPA of 3.5 or above in the Certificate Program. Credits earned in the Certificate Program will also be automatically applied towards their MS in Marketing or Marketing Research program.

Intakes

  • Jan
  • Aug

Application Processing Time in Days: 30

Minimum English Language Requirements

English Level Description IELTS (1.0 -9.0) TOEFL IBT (0-120) TOEFL CBT (0-300) PTE (10-90)
Expert 9 120 297-300 86-90
Very Good 8.5 115-119 280-293 83-86
Very Good 8 110-114 270-280 79-83
Good 7.5 102-109 253-267 73-79
Good 7 94-101 240-253 65-73
Competent 6.5 79-93 213-233 58-65
Competent 6 60-78 170-210 50-58
Modest 5.5 46-59 133-210 43-50
Modest 5 35-45 107-133 36-43
Limited 4 32-34 97-103 30-36
Extremely Limited < 4 < 31 < 93 < 30

Job Opportunity Potential

Hofstra University students enjoy excellent career prospects, largely due to its proximity to New York City, one of the world’s major business and cultural centers. This location gives students easy access to internships and entry-level positions in finance, technology, media, healthcare, and law. The university’s Career Center supports students with resume reviews, interview preparation, networking events, and career fairs. Strong relationships with local and national employers create opportunities for internships that frequently transition into permanent roles. Students in business, communications, and STEM fields benefit from programs aligned with in-demand industries. International students can take advantage of Curricular Practical Training (CPT) during their studies and Optional Practical Training (OPT) after graduation, with STEM students eligible for extended OPT. On-campus jobs and research assistantships provide additional practical experience. The university’s alumni network offers mentorship and guidance, helping graduates navigate job markets effectively. Hofstra alumni have secured positions with major corporations, startups, and leading organizations in New York and beyond. Overall, Hofstra equips students with both the skills and opportunities needed for successful careers.

PSW Opportunity

Post-Study Work visa or permit, allowing international students on F-1 visas to work in the US after completing their studies, typically through Optional Practical Training (OPT).

Eligibility:
To be eligible for OPT, students must have been enrolled full-time in a US educational institution for at least one academic year and be seeking work related to their major.

Duration:
Students can apply for up to 12 months of OPT, either before they finish their studies (pre-completion) or after graduation (post-completion).

STEM OPT:
Students in STEM (Science, Technology, Engineering, and Mathematics) fields can apply for an extended OPT period of up to 24 months.

Contact our PSA counselor for more information

Admission Requirement / Eligibility Criteria

International students are invited to apply to Hofstra using the appropriate application system for their program of interest (more details are available on our application page). In addition to required applicant materials (which vary by program), international students must provide proof of English Language proficiency. Permanent residents who have been living in the US for a minimum of 3 years are exempt from this requirement. Acceptable means of proficiency include:

  • TOEFL Exam, minimum 80*
  • IELTS Exam, minimum 6.5*
  • PTEA Exam, minimum 53*
  • ITEP Exam, minimum 4*
  • ELS 112 Certificate
  • Bachelor’s or graduate degree from a regionally accredited US Institution
  • Bachelor’s or graduate degree from an institution whose language of instruction is English
  • Bachelor’s or graduate degree from English Speaking Countries (Australia, Canada [except Quebec/Montreal], Irish Republic, New Zealand and United Kingdom)
  • Bachelor’s or graduate degree from Africa Anglophone countries (Botswana, Cameroon, Gambia, Ghana, Kenya, Melawi, Namibia, Nigeria, Rwanda, South Africa, Swaziland, Tanzania, Uganda, Zambia and Zimbabwe)
  • Bachelor’s or graduate degree from Commonwealth Caribbean Anglophone countries (Antigua, Bahamas, Barbados, Belize, Bermuda, Cayman Islands, Guyana, Jamaica, Trinidad & Tobago, and Turks and Caicos).

*Some graduate programs require a higher level of proficiency.

We are also accepting the following exams and proof of English proficiency for applicants who are unable to meet one of the above requirements:

  • TOEFL iBT Special Home Edition
  • IELTS Indicator
  • Duolingo score of 120 or higher

If you do not meet the criteria above, please contact our office at graduateinternational@hofstra.edu or explore opportunities for pathway program admission through INTO Hofstra.

  • Course Type: Full Time
  • Course Level: Post Graduate Diploma or Certificate
  • Duration: 01 Year  
  • Total Tuition Fee: 58336 USD
    Average Cost of Living: 14000 USD /year
    Application Fee: 75 USD
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