RMIT University

Bachelor of Commerce

In a business world continually reshaped by digital disruption, future-thinking leaders capable of designing contemporary solutions are in high demand.

With RMIT's Bachelor of Commerce, you'll stay up-to-date with the latest in technology, business theories, and market trends. In this course you'll explore the complexities of laws, policy development, market dynamics and technological innovation that shape today's commerce.
But it's not just theory – you'll also master critical analysis and data-driven decision-making, equipping you to uncover trends and insights that will drive the future of business in the digital age.

Plus, you'll gain valuable real-world experience. Connect with industry professionals and learn from their experiences through engaging conversations and eye-opening workplace visits. Then, dive into an industry-based project where you'll tackle the emerging opportunities and challenges that define tomorrow's commerce landscape.

Ready to make your mark as a future leader? Whether your goal is a corporate career, government work, or the public sector, this course sets you on the path to success in the commercial world – and beyond.

Our five majors are specifically chosen for their relevance to the modern commercial world, setting you up to solve pressing problems.

You can choose from the following options:

Cyber Security Law and Governance
With increasing reliance on digital technologies, cyber security has become a significant concern for businesses worldwide. Study cyber security's legal and governance aspects to better navigate and manage the complex regulatory and legal issues related to data protection, privacy and cyber threats.

Enterprise AI and Business Analytics
Artificial intelligence (AI) and business analytics transform businesses by providing valuable insights that drive decision-making. Learn to leverage AI and analytics tools to solve business problems, improve operational efficiency and create strategic advantage.

International Business
Understanding international business is crucial in today's globalised world. Gain a deep understanding of the complexities of conducting business in different international markets.

Marketing Technology
This major prepares you with the expertise to leverage technologies that shape consumer behaviour and marketing strategies. You’ll learn marketing principles, consumer behavior, and research skills, while developing the ability to execute strategies that include marketing automation, personalisation and technologies like AI to enhance customer experiences.