Digital Marketing (Professional Practice) MSc
This course provides a comprehensive study of core marketing principles, with additional focus on digital issues, enabling you to prepare for a career in digital marketing.
With rapid developments in digital technologies, managing the dynamic interactions between organisations and their stakeholders is an exciting yet challenging task for marketers. This course has been designed to explore and develop innovation approaches to digital marketing. It is theoretically robust with an emphasis on applied critical thinking and analysis. On this digital marketing route of our Marketing Masters, you will take specialist modules in Digital Marketing Strategy and Managing Big Data.
We seek to maximise your opportunity to put digital marketing theory into practice through the use of live case studies and projects.
The focus of this course is the development of the applied digital marketing leaders of tomorrow.
Further specialisation and an opportunity to pursue an area of digital marketing that interests you or which you are passionate about comes in your choice of research project.
The 18-month route has the opportunity to undertake a 6-month placement element at the end of the 12 month taught programme.
The course provides an additional 6-month professional practice placement opportunity at the end of the course. This allows students with limited experience to put the skills and techniques developed throughout the Master’s degree into practice. This option would be of particular interest to international students.
Campus Information
Queensgate
The university's main campus, Queensgate, is south-east of Huddersfield town centre. Virtually all of the university's teaching takes place on the site. The campus is split in two by the Huddersfield Narrow Canal. It features a mixture of converted mill buildings, and purpose-built facilities
Intakes
- Sep
- Jan
Application Processing Time in Days: 5
Minimum English Language Requirements
| English Level Description | IELTS (1.0 -9.0) | TOEFL IBT (0-120) | TOEFL CBT (0-300) | PTE (10-90) | |
|---|---|---|---|---|---|
| Expert | 9 | 120 | 297-300 | 86-90 | |
| Very Good | 8.5 | 115-119 | 280-293 | 83-86 | |
| Very Good | 8 | 110-114 | 270-280 | 79-83 | |
| Good | 7.5 | 102-109 | 253-267 | 73-79 | |
| Good | 7 | 94-101 | 240-253 | 65-73 | |
| Competent | 6.5 | 79-93 | 213-233 | 58-65 | |
| Competent | 6 | 60-78 | 170-210 | 50-58 | |
| Modest | 5.5 | 46-59 | 133-210 | 43-50 | |
| Modest | 5 | 35-45 | 107-133 | 36-43 | |
| Limited | 4 | 32-34 | 97-103 | 30-36 | |
| Extremely Limited | < 4 | < 31 | < 93 | < 30 |
Job Opportunity Potential
How we can help
Learn about the ways we support our students, find our contact details, view our opening times and check out our frequently asked questions.
Jobs, work experience and volunteering
Find out more about the range of jobs available on the University JobShop, from part-time opportunities to graduate roles and internships. We also offer advice in finding and succesfully applying to these roles.
CVs, applications and interviews
Read our range of advice on how to craft the perfect CV and cover letter, how to use CV Checker, as well as our top tips for excelling in interviews.
Further Study
Discover the extensive range of postgraduate courses available at the University, including Master's courses, PGCE's, PhD's and more
Graduates
Find out about the plethora of services that we offer our graduates for the rest of their lives. There is no limit on our support, we're here for you no matter when you need us
Assessment centres and psychometric tests
Learn how to ace assessment centres and psychometric tests with our top tips.
PSW Opportunity
- 2 Years PSW is applicable after completing a minimum duration of 9 months course (like- Undergraduate, Postgraduate Level)
- 3 Years PSW is applicable after completing PhD level courses.
Admission Requirement / Eligibility Criteria
Entry requirements for Professional Practice courses are normally:
An Honours degree (2:1 or above) or equivalent professional qualification, in any subject
Applicants with other appropriate professional qualifications and/or experience will be considered on an individual basis
If your first language is not English, you will need to meet the minimum requirements of an English Language qualification. The minimum of IELTS 7.0 overall with no element lower than 6.5 (a minimum of TOEFL 550 (Computer Based Toefl 213) score) or equivalent will be considered acceptable. Read more about the University’s entry requirements for students outside of the UK on our Where are you from information pages.
- Course Type: Full Time
- Course Level: Masters/PG Degree
- Duration: 01 Year
-
Total Tuition Fee:
16000 GBP
Average Cost of Living: 13632 GBP /year
Application Fee: N/A
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