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University College Birmingham

Birmingham, England, United Kingdom

MARKETING MANAGEMENT FdA

Marketing is an essential part of every business. Whether it’s operating on the high street or online, the industry needs trained professionals with the creative spark, technical know-how and business skills vital to help companies succeed. If you want to start your career in marketing or are looking to build on previous experience, our Marketing Management degree course will equip you with the tools to thrive in this dynamic field.

You will gain a thorough grounding in marketing principles, creativity, innovation and the business-ready skills sought by employers, while you will be able to customise your studies through a range of specialist optional modules. Our Marketing Management course is also accredited by the Chartered Institute of Marketing (CIM), enabling you to undertake a professional marketing qualification during or after completing the course.

Thanks to our extensive industry contacts, you will learn from the professionals through guest lectures and apply theory to practice in a range of live projects and case studies. You will have the chance to go on an overseas residential trip and the opportunity to gain invaluable work experience in events and marketing with the option of a paid 48-week work placement, while our Digital Creative Studio allows you to build a variety of specialist skills including video production, livestreaming and podcasting.

Intakes

  • Feb
  • Sep

Application Processing Time in Days: 30

Minimum English Language Requirements

English Level Description IELTS (1.0 -9.0) TOEFL IBT (0-120) TOEFL CBT (0-300) PTE (10-90)
Expert 9 120 297-300 86-90
Very Good 8.5 115-119 280-293 83-86
Very Good 8 110-114 270-280 79-83
Good 7.5 102-109 253-267 73-79
Good 7 94-101 240-253 65-73
Competent 6.5 79-93 213-233 58-65
Competent 6 60-78 170-210 50-58
Modest 5.5 46-59 133-210 43-50
Modest 5 35-45 107-133 36-43
Limited 4 32-34 97-103 30-36
Extremely Limited < 4 < 31 < 93 < 30

Job Opportunity Potential

With many businesses citing a lack of real-world experience as one of their biggest challenges when trying to recruit, work placements offer students a powerful opportunity to get ahead.
They offer a great way to gain valuable hands-on experience in a chosen field, helping you to develop skills and knowledge, learn about different work environments, and to make lasting and meaningful connections with potential employers.

As a result, all of our higher education courses provide the option for students to gain work experience or complete a placement - with some courses having compulsory work placements – and even some of our college students spend between 70 to 350 hours gaining work experience over a year.

What are the benefits of a work placement?
There are numerous benefits for a work placement.

  • Gaining practical experience. Work placements give you the opportunity to apply the skills and knowledge you have learned in the classroom to a real-world setting. This can be a great way to improve your confidence and competence in your chosen field.
  • Learning about different work environments. Work placements give you the chance to experience different types of work environments, such as corporate, non-profit, charity, or government. This can help you to decide what type of work environment you prefer, and what kind of career you want to pursue.
  • Making connections with potential employers. Work placements offer an opportunity to network with potential employers and learn more about possible job opportunities. Building a network of contacts can give you a head start in the job market when you graduate, and help you achieve your career goals.
  • Developing transferable skills. Work placements can help you to develop vital transferable skills, such as communication, teamwork, and problem-solving. These skills are essential for success in any career.

PSW Opportunity

  • 2 Years PSW is applicable after completing a minimum duration of 9 months course (like- Undergraduate, Postgraduate Level)
  • 3 Years PSW is applicable after completing PhD level courses.

Admission Requirement / Eligibility Criteria

An overall average of at least 65% in 12th Standard from both State and Central Examination Boards.
Advanced entry to certain undergraduate degree programmes may be possible for students who hold a UK HND or India Diploma in a relevant subject.

To apply for all undergraduate and postgraduate degrees, you will need to sit an approved test in English if it is not your first language. This might include achieving IELTS (Academic or UKVI) of 6.0 with no less than 5.5 in any band, depending on your course requirements.

In addition, we accept a TOEFL iBT (except Home Edition) score of 72, with minimum band scores of Reading 18, Writing 17, Listening 17, and Speaking 20 for undergraduate (BA, BSc) and most postgraduate degrees.

If you are applying for the International Foundation Diploma in Hospitality and Tourism, you will need UKVI IELTS of 5.0 with no less than 4.5 in any band.

IELTS can be taken from the British Council. Please note that the date of your IELTS award must be within two years of your degree/master’s degree start date.

We also accept the following online tests for entry onto degree-level courses:

Language Cert (except online) - a minimum of 'pass' at B2 level
IELTS Indicator - minimum scores as above