Marketing Management BA (Hons)
Marketing is a dynamic business function which links a business to the marketplace. Our Marketing Management degree enables you to develop an understanding of the business and marketing industries.
This course will provide you with the necessary marketing knowledge and skills to fit into any kind of organisation.
You will:
develop critical and analytical skills
gain an understanding of the evolution and direction of theoretical thinking in the marketing field
understand contemporary marketing theory.
This course shares a common first year with Business and Marketing Management. You can switch between these degrees at the end of your first year.
You will be able to sit the examination for the Institute of Direct and Digital Marketing Certificate in Direct and Digital Marketing.
Campus Information
Headington Campus
The Headington Campus is home to Oxford Brookes University’s oldest building, Headington Hill Hall, and our newest, the John Henry Brookes Building.
Intakes
- Sep
Application Processing Time in Days: 21
Minimum English Language Requirements
| English Level Description | IELTS (1.0 -9.0) | TOEFL IBT (0-120) | TOEFL CBT (0-300) | PTE (10-90) | |
|---|---|---|---|---|---|
| Expert | 9 | 120 | 297-300 | 86-90 | |
| Very Good | 8.5 | 115-119 | 280-293 | 83-86 | |
| Very Good | 8 | 110-114 | 270-280 | 79-83 | |
| Good | 7.5 | 102-109 | 253-267 | 73-79 | |
| Good | 7 | 94-101 | 240-253 | 65-73 | |
| Competent | 6.5 | 79-93 | 213-233 | 58-65 | |
| Competent | 6 | 60-78 | 170-210 | 50-58 | |
| Modest | 5.5 | 46-59 | 133-210 | 43-50 | |
| Modest | 5 | 35-45 | 107-133 | 36-43 | |
| Limited | 4 | 32-34 | 97-103 | 30-36 | |
| Extremely Limited | < 4 | < 31 | < 93 | < 30 |
Job Opportunity Potential
Oxford Brookes Business School graduates have a reputation for being extremely employable. Our courses focus on employability skills and experiences, giving you the best chance to secure positions in national and international organisations.
Work Placements
A key feature of the majority of our Postgraduate Marketing and Events Management, Business Management and Hospitality and Tourism courses, is the opportunity to spend a year in industry through our work placement scheme. A year in industry is optional, though strongly encouraged, and takes place in the second year of a two-year course.
The placement should be of a suitable level of responsibility to add value to a degree
The placement must be full time (a minimum of 37.5 hours per week) and must be for a minimum of 48 weeks.
The salary must be commensurate with the placement role and not less than the minimum wage for the country in which the placement is taking place.
Benefits of doing a placement year:
A year's worth of paid, full-time work experience in a graduate level job before you have graduated. This is a great addition to your CV and helps you to stand out from the crowd when you look for a graduate job.
A possible graduate job offer with your work placement employer (International students must obtain employer visa sponsorship) – many of our students do each year.
An opportunity to enhance your analytical and communication skills, which all employers seek.
Valuable experience within an industry or job role that supports your future career choice and in an area that interests you.
A chance to develop your confidence by working within a competitive and fast paced environment.
Above all, placements will enhance your skills and therefore increase your chances of getting an appropriate graduate role in your chosen career.
How we can support you
During the first year of your degree you will receive support with your search for a work placement role and develop techniques and skills useful at interviews and assessment centres. Additional support is also available from a dedicated placements team who are located within the Business School. During your work placement year you will receive regular support from the Business School with your own Placement Tutor
PSW Opportunity
- 2 Years PSW is applicable after completing a minimum duration of 9 months course (like- Undergraduate, Postgraduate Level)
- 3 Years PSW is applicable after completing PhD level courses.
Admission Requirement / Eligibility Criteria
- Course Code: N501
- Course Type: Full Time
- Course Level: Bachelors/UG Degree
- Duration: 03 Year
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Total Tuition Fee:
44700 GBP
Average Cost of Living: 13632 GBP /year
Application Fee: N/A
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