Master of Marketing/Master of International Business
The Master of Marketing/Master of International Business double degree program gives graduates a unique understanding of how to market strategy and create a competitive advantage in today's global economy. This double degree program enables you to graduate with two postgraduate qualifications at a Masters's level and take your career to the next level. Our graduates have careers with some of the world's biggest brands and have the skills to work collaboratively with teams located in major cities all over the world. The Master of Marketing enables you to build on a solid foundation of marketing principles and industry best practices.
You will learn how to apply the latest marketing techniques and technologies to areas such as consumer behavior, market research, and integrated marketing communications. Your studies will also show you how to think strategically about value, positioning, and competitive advantage in a global context through branding and digital marketing applications. The Master of International Business will enhance your business acumen in an international context - with a focus on Asia. With a strong emphasis on strategic analysis in different regional contexts, you will develop the thought leadership and modern business skills that are vital in today's global economy. Your studies will enable you to critically examine the social, cultural, and political dimensions of global business and how to successfully implement sustainable business practices within this dynamic trade environment.
Campus Information
Nathan
Business and government, science and aviation, engineering and IT, environment, law, humanities and languages
Intakes
- March
- July
Application Processing Time in Days: 20
Application Process
Minimum English Language Requirements
| English Level Description | IELTS (1.0 -9.0) | TOEFL IBT (0-120) | TOEFL CBT (0-300) | PTE (10-90) | |
|---|---|---|---|---|---|
| Expert | 9 | 120 | 297-300 | 86-90 | |
| Very Good | 8.5 | 115-119 | 280-293 | 83-86 | |
| Very Good | 8 | 110-114 | 270-280 | 79-83 | |
| Good | 7.5 | 102-109 | 253-267 | 73-79 | |
| Good | 7 | 94-101 | 240-253 | 65-73 | |
| Competent | 6.5 | 79-93 | 213-233 | 58-65 | |
| Competent | 6 | 60-78 | 170-210 | 50-58 | |
| Modest | 5.5 | 46-59 | 133-210 | 43-50 | |
| Modest | 5 | 35-45 | 107-133 | 36-43 | |
| Limited | 4 | 32-34 | 97-103 | 30-36 | |
| Extremely Limited | < 4 | < 31 | < 93 | < 30 |
Job Opportunity Potential
Marketing
You will be able to work in any industry or organization that needs to promote its products or services, including entertainment and fashion, tourism, advertising, public relations, and business consulting. You might work as a brand manager, marketing manager, advertising account manager, market research analyst, public relations manager, or sales manager. Careers for skilled marketers can be found in the public, private or not-for-profit sectors.
International Business
You will be prepared to work with international trade and investment organizations or in the public and private sectors in management, strategic planning, research, corporate government relations, global operations, and public relations.
PSW Opportunity
Post Study Work Steam Renames to Post Higher Education Work Steam.
- Bachelor degree holders including honours can get upto 2 years of post study stay
- Master by course work and extended (with a duration exceeding 2 years) can stay upto 2 years
- Masters by research (with a duration exceeding 2 years) and PhD holder can stay upto 3 years
- The Maximum eligible age to apply for PSW will be reduced to 35 years of age from 50 years of age for all applicants
Due to the Australian Indian Economic Cooperation and Trade Agreement signed by the 2 countries, according to which:
- Indian students completing bachelor degree including honours can stay upto 2 years
- Bachelor degree with First class honours in STEM including ICT can stay upto 3 years
- Masters by coursework in extended researched (with a duration exceeding 2 years) can stay upto 3 years
- PhD students can stay upto 4 years
Admission Requirement / Eligibility Criteria
To be eligible for admission to the Master of Marketing/Master of International Business, a student must hold:
- a related Bachelor's degree or Graduate Certificate (or equivalent) from a recognized University (or another tertiary education institution of equivalent standing) with a minimum GPA of 4.0 (using a 7.0 scale).
- Course Code: 096286J
- Course Type: Full Time
- Course Level: Masters/PG Degree
- Duration: 02 Year
-
Total Tuition Fee:
67000 AUD
Average Cost of Living: 29710 AUD /year
Application Fee: 50 AUD
Similar Programs
- Master of Aviation Management (5776) at Griffith University
- Master of Financial Technology at Griffith University
- Master of Environment at Griffith University
- Master of Marketing/ Master of International Tourism and Hospitality Management at Griffith University
- Master of Marketing at Griffith University
- Master of Financial Planning at Griffith University

