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Bachelor of Business – Marketing major

Introduction to the major

Become prepared to take on roles in fields such as digital marketing, brand management, campaign strategy and customer analytics.

When you choose the Marketing major in the Bachelor of Business at RMIT University, you’re undertaking in-depth study that is applicable across countless industries, ensuring you'll graduate prepared to take on roles in fields such as digital marketing, brand management, campaign strategy and customer analytics.

The Marketing major focuses on developing skills, knowledge and practices that are linked to industry expectations. You will experience this first-hand by examining case studies, and through opportunities to work on real industry projects.

About the Bachelor of Business
With the Bachelor of Business at RMIT you will enjoy a cross-disciplinary, flexible and personalised degree that allows you to pursue a range of diverse interest areas across business. You will gain practical real-world experience throughout your degree with the College of Business and Law and our industry partners.

Campus Information

Melbourne city campus

Melbourne City campus is located in the cosmopolitan heart of the “world’s most liveable city” and is surrounded by public transport, restaurants, cafes, theatres, galleries and parks

Intakes

Feb
July

Application Processing Time in Days: 20

Application Process

More Information Required

10 Days

Possible Interview Call from Institution

10 Days

Provisional/Unconditional Offer

20 Days

Visa Process

30 Days

Minimum English Language Requirements

English Level Description	IELTS (1.0 -9.0)	TOEFL IBT (0-120)	TOEFL CBT (0-300)	PTE (10-90)
Expert	9	120	297-300	86-90
Very Good	8.5	115-119	280-293	83-86
Very Good	8	110-114	270-280	79-83
Good	7.5	102-109	253-267	73-79
Good	7	94-101	240-253	65-73
Competent	6.5	79-93	213-233	58-65
Competent	6	60-78	170-210	50-58
Modest	5.5	46-59	133-210	43-50
Modest	5	35-45	107-133	36-43
Limited	4	32-34	97-103	30-36
Extremely Limited	< 4	< 31	< 93	< 30

Job Opportunity Potential

The Marketing major prepares you for your future, providing you with sought-after knowledge and skills to enable you to thrive in a challenging and rewarding career.??

Throughout your major, you'll take courses focused on markets and customers, build strategies, and explore buyer behaviour, brand development, product innovation and digital marketing.

Graduates of the Bachelor of Business who choose to major in Marketing may go onto careers in the following roles:

marketing manager
brand or product manager
marketing research analyst
sales manager
employee engagement manager
marketing research. specialist.

PSW Opportunity

Post Study Work Steam Renames to Post Higher Education Work Steam.

Bachelor degree holders including honours can get upto 2 years of post study stay
Master by course work and extended (with a duration exceeding 2 years) can stay upto 2 years
Masters by research (with a duration exceeding 2 years) and PhD holder can stay upto 3 years
The Maximum eligible age to apply for PSW will be reduced to 35 years of age from 50 years of age for all applicants

Due to the Australian Indian Economic Cooperation and Trade Agreement signed by the 2 countries, according to which:

Indian students completing bachelor degree including honours can stay upto 2 years
Bachelor degree with First class honours in STEM including ICT can stay upto 3 years
Masters by coursework in extended researched (with a duration exceeding 2 years) can stay upto 3 years
PhD students can stay upto 4 years

Admission Requirement / Eligibility Criteria

You must have successfully completed a qualification recognised by RMIT as equivalent to the Victorian Certificate of Education (VCE) with a minimum average of 65% .

For More Information Please Contact To Our PSA Counselor.

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RMIT University

Melbourne, Victoria, Australia